All types of business, irrespective of their size, want to rake in more website traffic. As a business owner, you also must have tried various tactics to get traffic like, optimising keywords, gaining backlinks and so on. But, despite all your efforts, you failed to see the traffic increase. This is not entirely your fault and is no way an indicator that you are doing something wrong. The thing with SEO is that it is constantly changing and to what worked last year may not work now. You have to be on your toes and stay alert to really make a difference.
Let go of the standard practices and try something new. Given below are a few helpful SEO tips that you can implement to get website traffic in 2019.
# Create Engaging, Interesting and Informative Content
When it comes to content, the trend is to produce extended content. The longer your content, the higher are your chances of driving traffic. The beauty of long-form content is that it is filled with information and receive a lot of backlinks. Even the ranking is high since searchers today are always looking for the best and detailed answer to their query. Another benefit is that you can add your desired keywords without entering the ‘keyword stuffing’ territory.
# Rank in the Featured Snippets
If you have been investing in digital marketing for a few years, you must know that featured snippets is the #0 of search engine rankings and above the #1 position. Google is increasingly showing featured snippets to its searchers with a question. The idea behind this is to provide the Internet users with answers to their questions instantly, and therefore, saving them from having to click through different links to find the right answer. The search giant is focusing its efforts in making it easier for users. So, by trying to get your website to rank in the featured snippet, you can expect to see a massive influx of traffic.
# Create Linkable Assets
Sharing content is a surefire way of increasing traffic. You have to create content that will compel people to share it with others. Infographics, case studies, ebooks and interviews are some of the content formats that you can use for building links and getting traffic.
For a more in-depth understanding, you can talk to professional SEO marketing companies in Birmingham.
NHANCE Digital 